Tamron Launches Second How-to Video Series

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Tamron Launches Second How-to Video Series
By PPA Staff

Tamron USA, Inc. has just announced the second series of its free learning program that's specifically targeted at first-time Digital SLR owners, but also likely to appeal to a broad spectrum of shooters including experienced enthusiasts, and those who simply want to continue learning techniques to take better photos. Starting on June 7, 2010, and every Monday for 12 weeks, Tamron will release an entertaining and informative one-minute episode of "DSLR Know-How with Tamron: Series 201" on YouTube that's designed to bring picture-takers to a higher level of photographic expression. "In just one minute per week you can learn important tips to making excellent pictures at no cost," notes John VanSteenberg, Tamron's Senior Education Manager. "Each of these one-minute video demonstrations is designed to take the viewers of the first series and newcomers to a higher comfort level with their equipment and photographic techniques."

The lighthearted, fact-filled video episodes, presented by professional photographer and instructor Ken Hubbard, who also manages Tamron's seminar and workshop events, cover essential topics such as composition, macro, polarizer use, night photography and much more. All contain a wealth of solid, useful information, and presented in straightforward, easy-to-understand language. The goal is to expand the viewers' knowledge base as quickly as possible while providing a fun learning experience. We believe that followers who watch the entire series will be able to take their creative DSLR skill sets to a whole new level of picture-taking success.

"The 101 series was wildly popular, and we're now following it up with this '201' series to cover more sophisticated techniques, creating, in effect, a unique easy learning center," says VanSteenberg. "The release schedule of weekly introductions allows viewers to try out the techniques and build a base of knowledge that creates a foundation for success. Tamron is acclaimed as a manufacturer of innovative high-performance camera lenses, but we also want to position ourselves as a leader in photo education. That helps raise the bar for everyone, including, of course, our valued customers."

The Tamron YouTube videos can be found on the TamronVids Channel at www.youtube.com/TamronVids, and there will be weekly links posted on the Tamron website as well as on Facebook and Twitter.

To access the series, followers can subscribe to the Tamron YouTube Channel and/or follow it on Twitter and Facebook to find out when the videos are posted. The evolving Tamron Teachable Moments video learning series is ultimately targeted at anyone with a passion for DSLR photography. That includes shooters who feel challenged by the awesome capabilities of their new cameras, old hands who want to take a refresher course, and anyone who wants to enhance their skills and have a more rewarding picture-taking experience. Fortunately this is the Digital Era, so empowerment is only a click away!